The UACI Program Roadmap provides entrepreneurs with a comprehensive guide for startup success. Because UACI accepts startups in all stages at all times, the Roadmap is individualized based on need. UACI’s staff educators also serve as accountability partners to ensure the most relevant strategies and activities are implemented.

  • Problem Identification
  • Formulation of Value Proposition Value Proposition Canvas
    Customer Value Propositions
  • Customer Discovery Define a Hypothesis
    Define Your Assumption
    Conduct Customer Interviews
    Evaluate and Implement
  • Customer Segments Personas
    Customers - Influencers - (End) Users - B2B - B2C
    Unique Customer
  • Product Validation Product Development
    MVP (Minimal Viable Product)
    POC (Proof of Concept)
    Manufacturing Preparation
    Quality Assurance
  • Customer Relationships Get, Keep, Grow Strategies
    Customer Preferences
    Strategic Partnerships
  • Sales B2B Sales
    B2C Sales
    Enterprise Sales
    SaaS Sales
    Direct vs. Indirect Sales
  • Entity Formation Types
    Operating Agreement
    Equity Structure
    Financial Interests
    Legal Components
  • Competitive Analysis Direct Competition
    Indirect Competition
    Benchmarking
    SWOT
    Porter's Five Forces
  • Market Assessment Market Data Sources
    TAM - SAM - SOM
    Market Trends / CAGR
  • Executive Summary Components and Ordering
    Visual Structure
  • Business Plan Components and Ordering
    Uses
    Business Model Canvas
  • Marketing Strategy Mission / Vision Statements
    Strategic Marketing Plan
    Target Audiences
    Public Relations / Communications Plan
  • Marketing and Branding Web Presence
    Social Media
    Digital Engagement
    Printed Collateral
  • Business Network Involvement Professional Associations
    Trade Organization Membership
    Exhibitions and Events
    Working with Service Providers
    Networking Tactics
  • Pitch Pitch Types
    Pitch Structure
    Designing the Pitch
    Investor vs. Pitch Competition
    Q&A Prep
    Pitch Deck
  • Business Model Go-to-Market
    Pricing Strategies
    Customer Preferences
    Revenue Growth Strategy
  • Financials Financial Statements
    Fin Model (3- to 5-year projections)
    Valuation
    Capitalization Table
  • Accounting System Tax Implications
    Accounting Software Choices
    Payroll Accounting
    Banking Solutions
  • Non-Dilutive Funding Grant Strategy
    SBIR/STTR Identification
    Proposal Development
    Corporate and Non-Profit Opportunities
    Debt Strategy
    Other Funding Opportunities
  • Dilutive Funding Types of Investors
    Investor Development
    Funding Rounds (FFF, Seed, Series Funding, etc.)
  • Exit Strategy Mergers and Acquisitions
    Initial Public Offering (IPO)
    Liquidation
    Sale of Business
    Bankruptcy
  • Milestone Development Key Performance Indicators (KPI)
    Milestone Tracking and Adjusting
  • IP Protection Strategy Patents, Trademarks, Copyright, Trade Secrets
    Strategy Development
  • Regulatory Requirements Regulatory Requirements Assessment
    Working with Regulatory Consultants Reimbursement
    Quality Systems
  • Team Development Team Structure
    Define Team Member Skills
    Team Member Recruitment
    Company Culture
    Identifying Gaps
    Compensation and HR Considerations
  • Board Development Advisory Boards and Boards of Directors Board Structure
    Board Governance
  • Business Operations Make-or-Buy Decisions
    Supply Chain
    Production
    Distribution Channels
    Facilities

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